Walt Truelson, Founder

One World Trade Center
121 SW Salmon Street
Suite 1100
Portland, OR 97204


“Much of what Walt does is not “rocket science”. Rather, it’s instilling in an organization a better sense of discipline. This includes a commitment to be driven by our strategic objectives, which Walt does not allow us to lose track of. On a personal level, Walt has given me invaluable private advice and insight into a host of management and personnel issues. At the end of the day, he wants us to receive real value for his fees. The secret of our long term relationship with him is that we have.”

Gordon Bardet
President/Owner Pioneer Motor Bearing Co.
San Mateo, CA

Walt Truelson and Truelson Associates assisted our firm in achieving rapid revenue and profit growth over a long period. He always challenged us to think strategically, and frequently provided us with other perspectives on strategy, management and personnel issues. Our success has been, to a great extent, a result of Walt’s efforts as a key member of our team.”

David Cobo
Chairman/CEO, Prudential California Realty
Pleasanton, CA

“My software firm was experiencing very rapid growth in 2005-2006. Walt literally saved us from major challenges by implementing a professional management system. Walt functioned very effectively as a quasi COO during this period. In this role, he “mirrored” the leadership role for me, allowing me to gain very valuable management coaching.”

Umesh Vaidyamath
Founder INS Zoom.com
San Ramon, CA